May 20, 2024  
2022-2023 Undergraduate Catalog 
2022-2023 Undergraduate Catalog [Archived Catalog]

COM 32102 - Principles Of Public Relations

Survey course about the theory and practice of public relations. Examines public relations function within organizations, its impact on publics, and its function in society. Topics include the evolution of the field: the range of roles and responsibilities that public relations practitioners assume in a variety of settings; ethics; and significant issues and trends that have shaped the practice. 

Cr. 3.