Apr 18, 2024  
2022-2023 Undergraduate Catalog 
    
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2022-2023 Undergraduate Catalog [Archived Catalog]

BUS 20102 - Marketing For The Small Business

Overview of marketing management as it applies to the small business. Gain an understanding of traditional and non-traditional marketing techniques. Determine best marketing plan for different types of ventures. 

Cr. 3.
Notes
This course is required for the Certificate in Small Business Management. No credit toward a B.S. in business.