Communication Media And Culture Concentration

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Communication Media and Culture Concentration
Department of Communication
College of Arts and Sciences

Neff Hall 230 - 260-481-6825

With a concentration in Media and Culture, students will learn both the history and practices of media, meaning-making, and media industries from local to global levels. Students will develop understanding, insights, and practical skills necessary to an expanding and changing job market. This broad base integrates a variety of contexts including professional as well as advanced academic work. The minor that the students choose to pair with this concentration will be particularly important to help the student build specific skills in media analysis, media production, writing for mass media, public relations, new media, audience research, and other careers within the media industries.

Suggested Minors: Media production, journalism, public relations, political science, peace and conflict certificate, international studies certificate, and women’s studies.

Student Learning Outcomes for the Media and Culture Concentration:
Upon completion of this concentration, students will be able to:

Identify and analyze both the history and practice of media industries
Identify and analyze relations between media, culture, and society
Apply theoretical concepts to critically analyze media content(s) and their relationships to audiences
Identify and analyze the form, structure, and techniques of mediated messages and consider how they function across local/global contexts
Apply the skills and knowledge gained from this concentration to their chosen minor

Program Requirements:

Communication (Media and Culture) 4-Year Plan:

A grade of C- or higher for all courses required in the concentration and an overall GPA of 2.00 or higher.
COM 32300 is not available for credit toward any Communication major, minor or concentration.

To earn the B.A. in Communication with a concentration in Media and Culture, students must fulfill the General Requirements and Communication core requirements as outlined in Program Description of the Communication B.A. program in this catalog, and the following concentration requirements:

Media and Culture Core: Credits 15

COM 24800 - Introduction To Media Criticism and Analysis Cr. 3.
COM 25000 - Mass Communication And Society Cr. 3.
COM 32900 - History Of The Mass Media Cr. 3.
COM 33000 - Theories Of Mass Communication Cr. 3.
COM 44800 - Applied Mass Media Research Cr. 3.
or
COM 46300 - Mass Media Criticism Cr. 3.

Supporting Courses: Credits 9

Choose 3 courses from the following list:

ANTH 45700 - Ethnic Identity Cr. 3.
COM 14000 - Introduction To Media Production Cr. 3.
COM 23800 - Media, Culture, Society Cr. 3.
COM 31600 - Controversy In American Society Cr. 3.
COM 32700 - International Communications Cr. 3.
COM 33800 - Documentary Or Experimental Film And Video Cr. 3.
COM 40400 - Media And Globalization Cr. 3.
COM 42100 - Media Genres Cr. 3.
COM 42200 - Women, Men, and Media Cr. 3.
COM 46300 - Mass Media Criticism Cr. 3.
COM 44001 - Rhetoric Of Popular Culture Cr. 3.
ILCS 20800 - International Cinema Cr. 3.

Concentration Total: Credits 24

Student Responsibility

You are responsible for satisfying the graduation requirements specified for your selected program. Thus, it is essential that you develop a thorough understanding of the required courses, academic policies and procedures governing your academic career. All requests for exceptions to specific requirements must be made in writing and may be granted only by written approval from the appropriate chair or dean.