Jul 27, 2021  
2021-2022 Undergraduate Catalog 
    
2021-2022 Undergraduate Catalog

BUS 20102 - Marketing For The Small Business


Overview of marketing management as it applies to the small business.  Gain an understanding of traditional and non-traditional marketing techniques.  Determine best marketing plan for different types of ventures. 

Cr. 3.
Notes
This course is required for the Certificate in Small Business Management. No credit toward a B.S. in business.