Aug 18, 2022  
2019-2020 Undergraduate Catalog 
2019-2020 Undergraduate Catalog [Archived Catalog]

AD 30301 - Graphic Design II: Identity and Branding

This course will focus on the fundamentals of branding and how to create visual identities that extend past simple logo design. Students will research companies and products and craft specific, informed narratives with Illustrator-based designs in order to target appropriate audiences.  Min. grade C- for credit towards Art and Design major degree requirements.

Preparation for Course
P: AD 20502.

Cr. 3.
Lab. 6.