Oct 07, 2022  
2022-2023 Undergraduate Catalog 
    
2022-2023 Undergraduate Catalog

AGEC 32700 - Principles Of Food And Agribusiness Marketing


This course is a study of the major components of marketing decisions made by food and agribusiness firms. The course examines the marketing process, market research, marketing opportunities, and marketing strategies. Students will work on developing skills for evaluating and making marketing decisions.

Cr. 3.
Notes
Students register for AGR 32700 at Purdue Fort Wayne, but will take AGEC 32700 online through Purdue West Lafayette.