Apr 13, 2024  
2022-2023 Undergraduate Catalog 
2022-2023 Undergraduate Catalog [Archived Catalog]

AGEC 32700 - Principles Of Food And Agribusiness Marketing

This course is a study of the major components of marketing decisions made by food and agribusiness firms. The course examines the marketing process, market research, marketing opportunities, and marketing strategies. Students will work on developing skills for evaluating and making marketing decisions.

Cr. 3.
Students register for AGR 32700 at Purdue Fort Wayne, but will take AGEC 32700 online through Purdue West Lafayette.